Your marketing called.
It’s ready for a upgrade.
Good content doesn’t happen by accident. Behind every brand that shows up consistently and looks the part, there’s a strategy — and someone who knows how to execute it.
I bring both. Nearly a decade working with food, beverage, and wellness brands (from Irish family businesses to global names), and content that’s built around your brand and no one else’s.
How we can work together
Food photography and styling
Great food photography makes your brand’s personality, messaging, and values visible. Finding the right visual direction takes experimentation, a strategic eye, and a genuine understanding of what makes people stop and pay attention. No two brands are shot the same way here and there isn’t a formula I apply to every client: the approach is always built around what your brand actually needs to communicate. The skills, studies and experience I bring in marketing, science and nutrition mean what you’re getting goes well beyond a beautiful image.
Content creation and recipe development
Short-form video, lifestyle and brand photography, recipe development, copywriting: all of it built around your specific brand and audience rather than a generic brief applied to every client. Recipes are tested and written for the people who will actually make them. Video and photography are made to show your product or service in a way that feels real and relevant — whether you’re a food brand, a drink brand, or a wellness business. The through line is always the same: content made for your brand, and no one else’s.
Social media strategy and management
Social media is where real people connect, discover brands, and make decisions — and the brands that do it well treat it that way. That means showing up with consistency, intention, and content that’s genuinely worth someone’s time. I work with brands on monthly strategy, full account management, and one-off consultations. Whatever the structure, the level of attention and communication stays the same, the kind you’d expect from someone embedded in your team, not a contractor who disappears after the brief is signed off.
Take marketing off your plate, without losing your voice
The thing clients mention most when we’ve been working together for a while isn’t the content itself. It’s that they finally have someone they can trust with it, someone who understands how their brain works, knows their brand without needing it explained every time, and gets on with it.
That’s what a good working relationship actually looks like. Not just deliverables on a deadline, but a partner who’s genuinely invested in how your brand shows up — one who handles the photography, the strategy, the social media, and everything in between, so you can put your energy back into the parts of the business only you can do.
Storytelling at its best
I help food, beverage and wellness brands (from local businesses to global names) find their voice online with strategy-led content that puts your product or service at the center of the story.
Good marketing starts with understanding, and I take the time to learn about your brand, values, and audience. Every photo, post, and recipe is tailored with intention — rooted in strategy, backed by industry insight, and created with care.
My approach blends creativity and structure. I bring together visual storytelling, copywriting, and digital strategy to make your content consistent, thoughtful, and aligned with your goals.
You deserve content that shows the real value of what you do.
Tired of blending in online? I’ll help you stand out with content that reflects the heart of your brand — and a strategy that makes people stop scrolling, pay attention, and say “I need this.”
Whether you’re a wellness expert, a food brand, or a creator with a story to tell, I’m here to turn your vision into content that gets results.
Photography that tells your story at a glance
What clients say
“Chiara was very calm and supportive. And put me at ease. She had lovely ideas for photos and also really listened to what I was hoping for. I love the photos she took: they look great and also reflect my business and my approach.” Amanda (Amanda Nordell Acupuncture)
A taste of what’s possible: strategies and storytelling that made an impact
Festive feeds & strategic content for a seasonal food campaign that stood out in a crowded season.
Sweet stories in motion to help an iconic brand connect with its audience in a fresh, authentic way.
Consistent, on-brand visuals for daily marketing needs — from social posts to press features.
Your story, in motion
Short-form video that captures attention and builds trust in just a few seconds. Because some stories need more than a single frame.
Where creativity & strategy meet, worldwide:
You need more than a freelancer: you need a partner who understands your world.
I bring together 9 years of experience in the food and wellness industries with a background in chemistry, nutrition, and marketing. That means I don’t just deliver beautiful content. I understand the science behind your products, the mindset of your clients, and the pressure of keeping up with marketing when you’re already doing everything else.
You’ll get reliable support, a clear process, and a creative partner who knows how to speak your language — and your audience’s.
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