Your social media could be doing a lot more for your brand.
Let’s find out exactly what’s getting in the way.
You’re showing up, posting, trying your best. But something isn’t clicking and you’re not sure if it’s the content, the strategy, the consistency, or something else entirely.
Before you invest in a retainer, a photographer, or another content plan, it’s important to know exactly where the biggest gap is and what to do about it. That’s what this Instagram audit is for.
I’m Chiara — a chemist turned creative and social media specialist who’s been working exclusively with food, drink and wellness brands for nearly a decade.
Sound familiar?
You post, and then you watch the numbers and feel vaguely disappointed, but you’re not sure why. You’ve changed your bio more than once. You’ve wondered if it’s the photography, the captions, the time of day, or just the algorithm being difficult again.
You’ve posted something you were proud of and got 3 likes. You’ve seen a competitor with worse photography doing better than you. You’ve said “I just need to be more consistent” at least once this month — and then not been consistent, because you’re busy running a business.
You’re not looking for someone to tell you you’re doing great “because you are showing up and that’s more than enough”. You want to know what’s going on and what to do about it.
That’s exactly what this is for.
What’s included in your Instagram audit
- Your profile: bio, highlights, link in bio, and the first impression someone gets in three seconds
- Your last 12 posts: content mix, consistency, visual quality, and captions
- One key metric that actually matters for your specific goals, not vanity numbers
- 3–5 specific, actionable observations: no “post more consistently” and generic advice
- One clear priority to focus on first
- No judgement. Keeping up with platform changes, the algorithm, and what people actually want to see right now… it’s a lot. The last thing you need is someone making you feel bad about what you haven’t done. What you’ll get here is a professional look at where things stand and what to do next.
You’ll receive everything in a PDF (written clearly, without jargon). An honest overview of your account from someone who works in your industry every day.
What’s possible:
+212%
25%+ CTR
sold out
Why this audit is different
This isn’t a generic audit from someone who manages accounts across every industry or only looks at what’s happening on social media on paper. It comes from someone who has spent years studying what works in these specific industries, talks to both business owners and customers, works with clients internationally, and, between creative and marketing projects, worked with independent Irish brands and international names including Cadbury Ireland, Tilda, Avonmore, and Nielsen-Massey.
My background in chemistry and digital marketing means I look at social media the same way I look at everything else: with a strategic eye and a real understanding of what you’re selling, who you’re selling it to, and why they should care.
What clients say
“Working with Chiara was a smooth and seamless process from start to finish. She was very responsive with a quick turnaround, ensured we understood exactly what her services entailed, and gave us confidence she could meet the brief. We had plenty of choice in terms of backdrops, props, and styling elements. At every stage, Chiara was professional, accommodating, and a pleasure to work with.” Arden
“I am obsessed with these templates. You absolutely nailed the brief in one go. I feel like you really get the brand and have maximised assets I have for every project in a way that I haven’t done before. I feel very energised looking at these templates. Thank you so much for all the work you’ve put into this while making everything look so effortless.” Laura
“Thank you so much for your hard work throughout the year, Chiara. It has been lovely working with you and has been so nice seeing the brand getting better and better, from imagery to socials it looks fantastic and I’m excited to see it grow into retail.” Melanie
Only 5 spots available in October
Once these are gone, they’re gone. If you’ve been wondering whether your social media is doing what it should, this is a good place to start. Fill out the form below to request your Instagram audit.
This audit covers Instagram only. Spots are limited to 5 in October 2026 and confirmed on a first come, first served basis. You’ll receive your audit as a PDF within 5 business days of confirmation. This audit is based on your public profile; I won’t need access to your account, though I may follow up asking for a specific metric if needed. Based in Dublin, working with food, drink and wellness brands in Ireland and internationally.
