Behind the scenes: how I create content for food and wellness brands

The post outlines the intricate process of creating engaging content for food and wellness brands, emphasising the importance of planning, styling, and strategic storytelling. It covers aspects from studio photography to lifestyle shoots and videography for social media, highlighting how effective content ties back to a brand’s voice and audience connection to drive engagement.

Low-budget, high-impact content ideas for food & wellness brands

Running a food or wellness brand involves managing multiple roles, often on a tight budget. Effective content can be created without significant expenses through strategies like repurposing existing material, leveraging user-generated content, and collaborating with micro-influencers. Professional help is essential at times to enhance consistency and efficiency in marketing efforts.